Education




My Expertise
01
Demand Generation
Owned pipeline performance by rebuilding funnel logic, tightening targeting, and improving lead-to-revenue conversion.
02
Rev-Ops
Ensured revenue integrity by fixing CRM hygiene, forecasting reliability, and attribution accuracy across teams.
03
GTM Architecture
Designed GTM across markets by defining ICPs, validating channels, and correcting unit economics for sustainable growth.
04
AI & Automation
Deployed AI and automation to improve efficiency and execution speed without compromising pipeline quality.
ROI-Focused Strategist
I help organisations scale revenue by designing GTM and demand generation systems that actually work. My focus is on pipeline math, conversion efficiency, RevOps discipline, and AI-enabled execution that improves outcomes, not dashboards.
Over 15+ years, I have built and corrected revenue engines across B2B SaaS and B2C businesses where growth was expected but systems were broken.

Proven Results
30–120%
Increase in qualified pipeline within 6–12 months
Driven by GTM realignment, better targeting, and funnel correction
2–4x
Improvement in campaign and channel efficiency
By fixing attribution, conversion leakage, and channel economics
$10M+
Revenue influenced across roles and engagements
Through demand generation, RevOps discipline, and GTM execution
15+ Years
Hands-on experience fixing revenue systems under real growth pressure
From Leaders and Teams
I’ve Worked With
Feedback from founders, CEOs, and revenue leaders I’ve worked closely with while building and fixing revenue systems.
01
Sammy
CEO of Wurknow

Sourav came in when our growth targets were clear but our GTM and pipeline systems were not. He brought structure to our demand generation and RevOps processes, which helped the team focus on execution instead of firefighting
02
Janine Fox
Head of Sales

What stood out with Sourav was his ability to connect marketing activity to pipeline reality. He helped us clean up CRM workflows, improve forecasting accuracy, and build alignment between sales and marketing.
03
Mike Amanyi
Director of Products

Sourav approached growth problems like a systems issue, not a campaign issue. His work on automation and data discipline made our revenue reporting far more reliable.
Certified In

Marketo Certified

Sales & Marketing Hub

Marketing Insider

Marketing Cloud
Impact
in Numbers
Facts & Figures
$1M+
Revenue generated
From monetization and enterprise onboarding
300%
Revenue Growth
Through RevOps and pipeline systems
180%
Qualified Lead Growth
By improving lead quality and funnel conversion
3x
Increase in monthly revenue
Through RevOps systems and GTM execution
Let's ignite your digital success
Book Your Free Strategy Session Now
Haryana 134112
hi@thesouravsharma.com
7087082251
